Business Policy and Strategic Management - G. V. Satya Sekhar - Google книгиBusiness Policy and Strategic Management. Satya Sekhar. The knowledge of business policy and techniques of strategic management is the need of the hour to prospective business managers. The present competitive environment has brought several drastic changes in policy making and strategic management. Hence, there is necessity of theoretical understanding about the business policy as well as strategic management.
Strategic Management and Business Policy
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This book contains a Strategic Management Model that runs throughout the chapters and is made operational through the Strategic Audit, a complete case analysis methodology. The Strategic Audit provides a professional framework for case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implementation programs. All cases are about actual organizations. The firms range in size from large, established multinationals to small, entrepreneurial ventures, and cover a broad variety of issues. Explore Plus. Economics, Business and Management Books.