Competitive advantage - WikipediaProceedings of the World Marketing Congress pp Cite as. This research is a follow up study to the two earlier investigations. Unable to display preview. Download preview PDF. Skip to main content. Advertisement Hide.
What is Competitive Advantage?
The Competitive Advantage: Creating and Sustaining Superior Performance
Competitive Advantage: Creating and Sustaining Superior Performance Michael E. Porter; Published COMPETITIVE ADVANTAGE introduces a whole.
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Book , In business, a competitive advantage is the attribute that allows an organization to outperform its competitors.
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