How to Write a Book Launch Press Release by Jack Murray | frikilife.comA press release is an effective way to capture the attention of the media and other organizations that may have a particular interest in your book…. Of course, you are proud of your accomplishment. Your family and close friends think you are awesome. But to make the various media print, post, mention, or shout it from the rooftops, you need to craft your press release that:. A press release is usually fairly short, words and is ideally one page, two tops.
15 Free Press Release Sites for Authors
Y our book is about to be released, but how do you get the news out to the media? The first thing you need to do is to write an engaging press release. A press release is a news story. The thing to remember is that a press release is a story. What the book is about, why it is significant, and how it came to be written are all important components of a press release. There are many templates for press releases online.
Image: Matthew Loffhagen. A book press release is an important part of your book marketing effort, you know it, I know it, the guy next door knows it. With the right mindset and an understanding of industry conventions, you can write a magnetic press release that is too good to pass up. Format is crucial and is not to be underestimated. If you get the format right, you are halfway there. Stick to one A4 page or approximately words if it is in the body of an email.
Click the icon to see the sample press release.
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The Writing Cooperative
Writing Lessons : How to Write a Proper Press Release
But many of my author friends are having books released in the next couple of months so I decided to do this post How to Write an Effective Press Release to help them successfully launch their new book babies into the very competitive market place. You want them to be as enthusiastic as you are — so your press release needs to have a hook. You need to think about what you want this press release to achieve. Press Releases are supposed to make the media salivate — to make them desperate to interview the creators of this fabulous new book. Press Releases are supposed to inspire publications to want to favourably review your brand new book.
You used the best writing software to write it. You teased your email list and social media followers with the title and asked for their help in picking an enticing sub-title. Your cover designer teased your followers even more by asking them to vote for the most alluring design. Now you have a publish date. You know exactly when it will be available to the public for purchase, and you want the world to know. But, how do you do that? Think of a press release as the official announcement about your book that goes out to the media.