Damn Good Advice PreviewMy Anti-Slogan:. Iremember it well. My earliest childhood recollections were punctuated by three words in Greek. They have been a refrain throughout my lifea sincere admonition from the lips. In the art of advertising, being careful. G Better to be reckless than careful.
Damn good advice (for people with talent!)
Handsome creative director Don Draper will try to power through sex, alcohol, and a dark past to craft a new set of s-era ad campaigns when Mad Men returns for its fifth season Sunday on AMC. After convincing a now-famous copier company to shorten its name from Haloid-Xerox see lesson No. He invited FCC staffers to attend the shoot. The spots became a sensation. Case study: Stouffers seemed oblivious to a huge trend. I realized the only way to convince these guys to come up with a brand name that knocks them on their ass.
4 levers to build a better global policy to stop the Amazon fires
Goodreads helps you keep track of books you want to read. - Man, just take this Damn Good Advice. Now engineering might seem to have nothing to do with advertising.
Offering indispensable lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. Written and compiled by the man 'The Wall Street Journal'called "prodigy, enfant terrible, founder of agencies, creator of legends" each step is borne from a passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity.