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Secrets of Successful Insurance Sales - Life Insurance Agents Book
How to Sell Life Insurance.: Life Insurance Selling Techniques, Tips and Strategies
Looking for a career that offers a big potential financial upside, a wealth of job opportunity and the lure of self-employment? If you enjoy forging relationships and are committed to client service and can handle plenty of rejection , insurance sales could well be for you. The dirty little secret of capitalism is that many—if not most—white-collar jobs require little more than showing up and going through the motions. Thousands of people in middle management just nodded their heads, aware of the irony of reading that sentence in an Investopedia article while ostensibly working. Not so for insurance sales. Convert more prospects. Get correspondingly richer.
Every salesperson can use a refresher on closing techniques and selling products. Life insurance is a product just like any other—you have to learn how to sell it. You have to communicate its value compellingly. Finding the right life insurance sales books can save you a lot of time, too. Instead of attending a seminar, purchasing an online course, or signing up for training, you have a simple resource to refer along the way. And at a low cost.
The salesman's two most difficult tasks are to interest the prospect and to close the sale. These two tasks are both very directly related to the psychological factor of desire. In this book 'the salesman is acquainted with man's native and acquired desires or interests, and is shown how man's needs for insurance may be translated into terms of desire so that the prospect will finally want that which life insurance provides. When he comes to desire the service insurance renders, the problem of closing largely disappears. In order to make every principle as concrete and practical as possible they are taught in connection with the study of five complete sales-interviews and por tions of several others. In the past the theory of selling has been pre sented either by psychologists writing on psychol ogy with reference to selling or by salesmen writing on selling as explained by psychology.
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